Gucci, the beloved Italian luxury brand, returns with its highly anticipated Fall Winter 2023 campaign featuring a star-studded lineup: Vittoria Ceretti, Aboubakar Konte, and Brando Erba. Captured in Milan by renowned photographer David Sims, these captivating images and the accompanying film resonate with the spirit of the Women’s FW23 fashion show held in February.
This new campaign unveils a curated selection of iconic silhouettes in ready-to-wear fashion and accessories, drawing inspiration from recent chapters in the House’s history. It also shines a spotlight on the latest addition to the Gucci family: the Gucci Horsebit Chain bag.
The origins of this exquisite piece trace back to Tom Ford’s Fall Winter 2003 collection, where the Horsebit motif was reintroduced, reinterpreting Aldo Gucci’s 1953 creation initially designed as a loafer embellishment. In the Fall Winter 2023 campaign, Vittoria Ceretti offers fresh perspectives on how to wear this bag – whether held gracefully by hand, slung effortlessly over the shoulder, or carried as a chic clutch. Her styling choices emphasise how this design encapsulates the timeless elegance of an era while remaining eternally contemporary.
All image courtesy: Gucci