The moon has always had a way of sneaking into our stories. Guiding tides, stirring poets, and lately, inspiring watches. The latest chapter is the Swatch Mission to Earthphase Moonshine Gold, a playful twist on lunar luxury, landing in stores the day after September’s Harvest Moon.
Instead of the usual silvery glow, this one leans golden: OMEGA’s Moonshine™ Gold, to be exact — wrapped into Swatch’s Bioceramic MoonSwatch universe. It’s the second in a series that toasts the full moon, and this time, the design takes its cue from September’s Harvest (or Corn) Moon. Picture the moon dial reimagined as rows of golden popcorn kernels, complete with a cheeky red-and-white popcorn box. A wink, a nod, and a reminder that imagination, like popcorn, expands when it’s given the right spark.
But this isn’t just novelty for novelty’s sake. The Swatch Mission to Earthphase Moonshine Gold carries two clever complications: a moon phase at two o’clock, and an earth phase at ten. Both move in a counterclockwise cycle, mirroring each other in a quiet cosmic dance. When the moon is full, the earth is new, and vice versa. At nine o’clock, Snoopy and Woodstock make a cameo, gazing back at Earth. A tiny, joyful reminder that sometimes the best view of home is from far away.
Craft-wise, it’s pure MoonSwatch DNA: navy Bioceramic case, luminous details that glow under UV, and that asymmetrical Speedmaster silhouette collectors can spot in a heartbeat. The navy VELCRO® strap keeps things astronaut-cool, while secret UV phrases hidden on the dial speak to the pioneering spirit behind the original Moonwatch.
What makes this watch so irresistible is its balance. A piece that nods to heritage while refusing to take itself too seriously. It’s a reminder that high watchmaking doesn’t have to feel heavy. Sometimes, it can be popcorn. Sometimes, it can be Snoopy. And sometimes, like September’s Harvest Moon, it’s just the perfect excuse to look up.
The Swatch Mission to Earthphase Moonshine Gold drops September 8, 2025, at select Swatch boutiques worldwide. One per person, one per store. The kind of scarcity that feels less like hype and more like ritual.