It’s that time of the year again—when Spring/Summer ’26 campaigns start dropping and, if we’re being honest, we’re already mentally planning our next vacation wardrobe. Summer Away’s latest campaign, shot in Jaipur, taps right into that mood. The brand’s Spring ’26 collection, Extended Stay, feels designed for that in-between moment when the weather begins to shift and you start thinking about warmer days ahead.
The campaign moves through Jaipur’s pink sandstone architecture, open courtyards and long evening shadows. Along with a colour palette that mirrors the city itself. Sun-warmed reds, dusty neutrals and faded pastels.
At the centre of Extended Stay is an easy summer wardrobe: linen, cotton and soft viscose pieces designed for days that start in the sun and end somewhere outdoors. Bias-cut slips, halter dresses, draped skirts and simple minis make up the core of the collection.
The palette leans into butter yellow, washed sky blue and poppy red, balanced with classic neutrals and black. Prints move between large florals, stripes and polka dots. And subtle textures add movement and detail without overwhelming the simplicity of the pieces.
The collection taps into that familiar pre-trip mood. The one where you start imagining outfits before the trip is even booked. And if this campaign is anything to go by, we’re already mentally packed.
Images: Summer Away