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Eurumme: A Maximalist Ode to Gold

Eurumme: A Maximalist Ode to Gold

While we’re still swooning over Eurumme’s iconic “Bow” collection, their latest release, Alchemy, takes modern jewellery to dazzling new heights with eye-catching gold. Eurumme’s designs have graced the likes of Kausha Kapila, Arushi Mehra, Komal Pandey, and Bollywood stars such as Kriti Sanon, Kiara Advani, Karan Johar, and Sania Mirza. Featuring statement pieces like stacked gold bangles, chokers, and bold cuffs, Alchemy offers the perfect blend of timeless elegance and contemporary style—just in time to elevate your festive or wedding season wardrobe.

“Alchemy, as a symbolic practice of transforming base metals into gold, represents our deep-seated love for the precious metal. At Eurumme, we embrace this symbolism by uniting diverse textures and concepts into a harmonious collection. Alchemy is not just a tribute to gold but an embodiment of our passion for its multifaceted beauty and elegance,” says founder, Eishita Puri.

From cascading chokers to traditional haath phools, maang tikkas, and kaan chains, this collection brings an extra dose of glamour to Diwali dressing with every piece.

All image courtesy: Eurumme


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